Legal
Cookie Policy
Last updated: April 2026
1. What are cookies
Cookies are small text files that visited websites save in the user's browser. They allow the site to remember preferences and improve the browsing experience. Their use is governed by Art. 5(3) of the ePrivacy Directive 2002/58/EC, as implemented in Italian law by Art. 122 of the Privacy Code (Legislative Decree 196/2003), and by the Italian Data Protection Authority (Garante) Guidelines of 10 June 2021.
2. Types of cookies
Cookies are classified as: (a) Technical cookies — necessary for site operation, no consent required; (b) Analytics cookies — collect aggregated browsing data, consent required if not fully anonymised; (c) Profiling cookies — track user behaviour for commercial purposes, explicit prior consent required. This site uses technical cookies and, only with prior consent, analytics and profiling cookies.
3. Technical cookies on this site
Technical cookies do not require consent under Art. 122(1) of the Italian Privacy Code and the Garante Guidelines. They are strictly necessary for the correct functioning of the site.
| Name | Type | Duration | Purpose | Provider |
|---|---|---|---|---|
| __Secure-next-auth.session-token | Session | Session (closed on browser exit) | Authenticated user session management | zenzone.it |
| next-auth.csrf-token | Security | Session | CSRF (Cross-Site Request Forgery) protection | zenzone.it |
| NEXT_LOCALE | Preferences | 1 year | Stores selected language (IT/EN) | zenzone.it |
4. Analytics cookies (Google Analytics via GTM)
The site uses Google Tag Manager (GTM-N7VTJ5TD) to manage tags and analytics scripts, activated exclusively with prior user consent via the banner. Google Analytics 4 is loaded through GTM and installs the following analytics cookies:
| Name | Type | Duration | Purpose | Provider |
|---|---|---|---|---|
| _ga | Analytics | 2 years | Distinguishes unique users (GA4) | Google LLC |
| _ga_N7VTJ5TD | Analytics | 2 years | Maintains GA4 session state | Google LLC |
| _gid | Analytics | 24 hours | Distinguishes users (short session) | Google LLC |
| _gat | Analytics | 1 minute | Throttles request rate | Google LLC |
Data collected by Google Analytics is processed by Google LLC (USA) under Standard Contractual Clauses approved by the European Commission. Google privacy policy: policies.google.com/privacy.
5. Behavioural analytics cookies (Microsoft Clarity)
The site uses Microsoft Clarity for session recording and heatmaps, activated exclusively with prior user consent via the banner.
| Name | Type | Duration | Purpose | Provider |
|---|---|---|---|---|
| _clck | Analytics | 1 year | Persistent user identifier (Clarity) | Microsoft |
| _clsk | Analytics | 1 day | Session identifier (Clarity) | Microsoft |
| CLID | Analytics | 1 year | Links session data to the Clarity project | Microsoft |
Data is processed by Microsoft Corporation (USA) under Standard Contractual Clauses. Microsoft privacy policy: privacy.microsoft.com.
6. Profiling cookies (Meta Pixel)
The site uses the Meta Pixel to measure the effectiveness of advertising campaigns on Facebook and Instagram, activated exclusively with prior user consent via the banner.
| Name | Type | Duration | Purpose | Provider |
|---|---|---|---|---|
| _fbp | Profiling | 3 months | Browser identifier for Meta conversion tracking | Meta Platforms |
| _fbc | Profiling | 3 months | Tracks clicks on Facebook ads | Meta Platforms |
Data is processed by Meta Platforms Ireland Ltd. under Standard Contractual Clauses. Meta privacy policy: facebook.com/privacy/policy.
7. Third-party cookies
The site may include links or previews of external content (e.g. articles from Substack, social platform embeds). Mere links do not install cookies; third-party cookies are only set when the user actively interacts with such content. Please refer to each service's privacy policy: Substack (substack.com/privacy), Meta/Facebook (facebook.com/privacy), LinkedIn (linkedin.com/legal/privacy-policy).
8. Managing cookies
Users can view, block or delete cookies at any time through their browser settings: Chrome → Settings > Privacy and security > Cookies; Firefox → Options > Privacy & Security; Safari → Preferences > Privacy; Edge → Settings > Cookies and site permissions. Disabling technical cookies may impair some site functionality. To manage third-party cookies, tools such as YourOnlineChoices (youronlinechoices.eu) are available.
9. Updates to this Cookie Policy
The controller reserves the right to update this Cookie Policy to reflect technical or regulatory changes. Updates will be published on this page with the date of revision.
10. Contact
For any questions regarding the use of cookies or to exercise your rights under Arts. 15–22 GDPR, write to: info@zenzone.it — Paola Varutti, Data Controller.